Carphone Warehouse

The Challenge

Carphone Warehouse Telecoms engaged the Paul Stalker Effect to lead the rollout of its Talk Talk product in a group of its worst performing 100 stores nationally.

What we did

Within 2 months of intensive seminar based work, sales of TalkTalk more than doubled in the target stores reaching the mean average across the estate, sales of other products improved with measurable impact across all main KPIs. As a result, Carphone Warehouse rolled the process out across all stores across the estate with unprecedented results.